Arizona State University – Ira A. Fulton Schools of Engineering, Tempe, Arizona

Master of Science (M.S.), Technology – Graphic Information Technology
Grade Point Average (GPA): 4.00/4.00

Bachelor of Science (B.S.), Graphic Information Technology
Grade Point Average (GPA): 4.00/4.00
Focus Areas: Usability/Psychology and Web Development
Degree Honors: Summa Cum Laude


Senior UX/UI Designer, Eventbrite; San Francisco, California — 2022-Present

  • Redesigned the end-to-end user experience for the Help Center and Contact Us pages, leading to enhanced searchability, faster navigation, and effective wayfinding
  • Reduced complexity leading to lower CX friction and contact volume by self-serve resolution
  • Created a user research and testing plan of interactive prototypes to guide strategy on an iterative basis

UX/UI Designer, 10x Genomics; Pleasanton, California — 2020-2022

  • Supported the Commercial Marketing Team, helping to shape design for 10x Genomics' user experience, while continuing to refine digital brand standards and support front-end development

Senior Web Designer, Simpson Strong-Tie; Pleasanton, California — 2018-2020

  • Designed wireframes to conceptualize UX/UI designs across web and mobile platforms
  • Worked with cross-functional teams to generate a clear ideation and digital strategy for automated marketing campaigns, creating user flow charts that communicate the user experience while meeting the needs of the business
  • Provided direction to the creative team to ensure a consistent design approach and unified digital presence
  • Developed responsive web and email templates to meet UX best practices and design principles
  • A/B testing to strategize and optimize content, resulting in higher (~50%) open and click-through rates

Designer and Developer, Jamie Noon; San Francisco, California — 2010-Present

  • Designed and developed custom web applications utilizing web technologies: Ruby on Rails, HTML, CSS/SASS, JavaScript, and Git
  • Conducted targeted usability tests to ensure and continually improve usability across multiple devices and browsers
  • Defined brand identities and created marketing collaterals

UX Designer, Notary Depot; San Francisco, California — 2014-2017

  • Completed user research to identify opportunities for improving Notary Depot's web presence and digital strategy
  • Conducted and analyzed remote usability tests (tree testing, qualitative research, first click testing) in order to propose a responsive redesign of the website, which resulted in increased user traffic, engagement, and retention upon implementation
  • Designed wireframes and prototypes, and translated them to responsive code
  • Redefined and redesigned the branding and design system


Tools and Technology

Figma, Adobe Creative Cloud (XD, Photoshop, Illustrator), UserTesting, HTML, CSS

Design Thinking

Wireframing → User Flows → Prototyping, Information Architecture (IA), Customer Experience (CX), Journey Mapping, Usability Testing, Research (Quantitative and Qualitative)

Data and Analytics

Google Analytics, Heap, Salesforce